The University of Illinois at Urbana-Champaign is a comprehensive, major public university that is ranked among the best in the United States. It has a diverse student body of 26,700 undergraduate and 10,000 graduate students. There is a significant international population of approximately 2,500 graduate students and 500 undergraduate students, which includes a substantial number of exchange program students from many countries.
Located about 140 miles south of Chicago, the University and its surrounding communities (Champaign and Urbana: combined population 100,000) offer many of the social and cultural resources typical of a larger metropolitan area.
The Campus
The University is a residential campus of classrooms, laboratories, libraries, residence halls, and recreational and cultural facilities with 200 major buildings on the central campus of 1,470 acres.
Courses and Class Size
More than 4,000 courses are available, although some may not be offered every semester. About 80 percent of all class sections have fewer than thirty students; 46 percent have fewer than twenty.
Recreational Facilities
The UIUC is the home of one of the top collegiate recreational sports programs in the nation, the Division of Campus Recreation (DCR). All sectors of the University community can participate in the multifaceted recreation programs sponsored by the division.
Recreational programs and services include excellent multipurpose facilities, special events, outdoor recreation, sports club, intramurals, exercise and fitness programs, Ice Arena activities, and student leadership and employment opportunities.
The AIEP, started in 1971, is sponsored jointly by the UIUC, the University of Illinois at Chicago, and by the Southern Illinois University at Carbondale. The program is designed for students of sophomore and junior standing.
Requirements for the Participation at the AIEP
At the WU Vienna, the ZAS is responsible for the studies abroad.
At the UIUC, the OISA (Office of International Student Affairs) takes care of the foreign students.
Courses I've taken at the UIUC + Description
BADM 370: International Marketing (Prof. Bernard L. Simonin)
The course is designed for students of marketing and international business. It deals with the problems of marketing across national boundaries as well as the problems of marketing within foreign countries and the coordination of global marketing programs. It covers the problems encountered by all firms - large and small - as they operate in an international and global environment. The marketing problems facing the exporter, licensor, joint venture, and/or the multinational firm are all considered both in the text and in the cases. The full range of marketing activities is covered: marketing research, product policy, pricing, distribution, promotion, planning, organization, and control.
The course approach includes many case analyses and class discussions. It will focus on three themes which should guide the student's thinking and work:
Assignments:
BADM 337: Promotion Management (Prof. Moore-Shay)
This course is an introduction to the topic of marketing communications and promotion management. Increasingly, business firms are approaching advertising and promotion from an integrated marketing communications perspective, which recognizes the importance of coordinating the various promotional mix elements to develop more effective communications programs.
In this course, we will examine the roles of advertising, sales promotion, events sponsorships, and direct marketing within the broader framework. Emphasis will be placed on developing the key concepts and theories of marketing communications as well as the analytical skills needed to apply these concepts to managerial decision making. Although there will be much discussion about communication theory, the primary focus will be on the problems and tasks involved in the management of marketing communications.
Assignments:
ADV 391: Advertising Management (Prof. Douglas Holt)
In this course, we will learn how to analyze advertising issues from a strategic perspective. The teacher's approach in teaching this course is to understand advertising as one (essential) element of marketing strategy.
Successful advertising strategy is driven by the broader goals and assumptions of marketing strategy, must be structured by market analysis, and must complement other elements of the marketing mix. The course is organized into four sections as follows:
Assignments:
HRE 387: Training Programs in Business and Industry (Prof. James A. Leach)
This course provides an overview of the Human Resource Development function in business and industrial organizations. It is designed to provide a foundation of understandings useful for more specific study in further courses.
The principal topics covered in the course are:
Assignments:
SPCOM 101: Principles of Effective Speaking (Prof. Erina MacGeorge)
The purpose of this course is to improve your public speaking ability. The skills you develop in this class include:
Assignments:
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